Ad Serving World

Open-source ad serving topics for publishers & marketers around the world

Ad Serving World is a social network for people in the online advertising industry who use open-source ad serving technologies.

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Blog Posts

Doris Anne Beaulieu

Crafts for Children

Hello,
My name is Doris Anne Beaulieu and I’d like to this time to talk to mail order companies and parents.
To parents I have a wonderful craft book for your child to give his or her teacher at the end of the school year. My Easy and Inexpensive Holiday Classroom Crafts for Teachers book is truly a gift that will forever keep giving from year to year, holiday after holiday. It’s a craft book for developing creative minds. This book will tell you what items you will need for each craft along wit… Continue

Posted by Doris Anne Beaulieu on May 15, 2009 at 4:05pm

adthies

conversion tracking with OASIS

As I have helped to develop the OASIS open-source ad serving platform, I have frequently been asked, "Hey Aaron, why is there no conversion tracking feature in OASIS?".
Good question. In most cases, campaign ROI cannot be determined without conversion information.
The answer is that there has simply not been a pressing need from actual advertisers to track conversions, so the feature has not made its way into the product. Other OASIS features have taken precedence to this.

I have trafficked tho… Continue

Posted by adthies on May 22, 2008 at 1:38pm

adthies

Ad serving landscape changing quickly

If you are in the ad operations and ad serving industry be prepared for major changes in 2008. If you are an independent proprietary ad serving vendor it will be rough sailing.


In the last two years most of the top ad serving technologies have been consolidated: Atlas bought Accipiter, Microsoft purchased Atlas, OAS went to WPP, Doubleclick bought FalkAG, and Google acquired Doubleclick.


Since then, the three top ad networks have been whittled down to three two, with Goog

Continue

Posted by adthies on February 5, 2008 at 4:00pm

adthies

Welcome to Ad Serving World

Ad serving and ad operations can be a confusing topic. With so many different technologies, ad networks, agencies, vendors and ad ops methods it can be difficult to find the answers you need and people with whom you can have meaningful discussion. For this reason, we have created Ad Serving World, your social network for people in the online advertising industry to come together, share our experiences, find new resources and discuss the relevant topics of the day.


Please become a membe

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Posted by adthies on January 16, 2008 at 1:55pm

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Doris Anne Beaulieu added a blog postMay 15
Hello, My name is Doris Anne Beaulieu and I’d like to this time to talk to mail order companies and parents. To parents I have a wonderful craft book for your child to give his or her teacher at the end of the school year. My Easy and Inexpensive ...
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Steve

where is the next great idea?

Started by Steve Mar 16.

adthies

open-source ad serving options 1 Reply

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Shehab

Regarding our community

Started by Shehab Nov. 13, 2008.

 

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