Ad Serving World is a social network for people in the online advertising industry who use open-source ad serving technologies.
Posted by Doris Anne Beaulieu on May 15, 2009 at 4:05pm
Posted by adthies on May 22, 2008 at 1:38pm
If you are in the ad operations and ad serving industry be prepared for major changes in 2008. If you are an independent proprietary ad serving vendor it will be rough sailing.
In the last two years most of the top ad serving technologies have been consolidated: Atlas bought Accipiter, Microsoft purchased Atlas, OAS went to WPP, Doubleclick bought FalkAG, and Google acquired Doubleclick.
Since then, the three top ad networks have been whittled down to three two, with Goog
Posted by adthies on February 5, 2008 at 4:00pm
Ad serving and ad operations can be a confusing topic. With so many different technologies, ad networks, agencies, vendors and ad ops methods it can be difficult to find the answers you need and people with whom you can have meaningful discussion. For this reason, we have created Ad Serving World, your social network for people in the online advertising industry to come together, share our experiences, find new resources and discuss the relevant topics of the day.
Please become a membe
… ContinuePosted by adthies on January 16, 2008 at 1:55pm
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Started by adthies. Last reply by John Feb 8.
Started by Shehab Nov. 13, 2008.
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